Tony Baird

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board position

Public Relations Director


Making his way to Spokane via Fairchild (Air Force brat), Tony graduated from Cheney High School and then Eastern Washington University with a B.S. in Business Marketing. From there, he began a marketing career at KXLY Radio, working with hundreds of businesses and writing 1000+ radio ads over a 7-year stint.

He then took a Marketing Director role for a home services company which led to the creation of his Ad Agency, The Woodshop. Tony now has 17+ years of marketing experience, including 8 years running his own company.

Tony is a first-year hockey dad (2023), learning quite quickly how involved the sport can be. And with no hockey background, he is excited to have found a way to support his son and the organization by contributing to this position.

Tony's previous volunteer experience includes several years with the Spokane South Rotary Club where he managed an annual golf tournament and became a Paul Harris fellow.

Tony is married (to Jessica) with 2 boys, August (10U) and Ian (TBD). Outside of hanging at the rink, the family loves to spend time at the lake.

Board Position Description

The SAYHA Director of Public Relations will be responsible for the oversight and direction of marketing efforts, equipment/apparel/uniform orders, club growth initiatives, and other duties as assigned. This position may also sit on certain committees to ensure the Board’s directives and committee’s desires align with the strategic direction of the Association.

Board Term

3 years; 2021-2024